Everyone talks about wanting to give back.
To their country.
To their people.
To their community.
Well..
Bad Bunny did what everyone talks about wanting to do.
His Puerto Rico residency attracted almost 500,000 visitors, and generated an estimated $733 million for the local economy.
Bad Bunny gave back.
To his country.
To his people.
To his community.
He did the very thing we all say we want to do.
Not because he held a bunch of concerts.
Many artists do that.
He did it by getting so good that hundreds of thousands of people wanted to see his concerts.
You want to give back?
You want to help your country?
Your people?
Your community?
Get good. Get really, really good. At something.
And instead of making them come to you, you go to them.